Nike has decided to take on the action sports world and they have really done a great job with their Nike 6.0 brand which includes Surf, Snow, BMX, Moto, Wake and Ski. The lastest video Chosen has caught my attention in a BIG way! Not only is it a showcase of some of the worlds best action sports athletes, but it is also directed by Lance Acord of PARK PICTURES. Lance has created some incredible commercials and has inspired me to look into the world of video/motion… For all of you behind the scenes junkies, click here to check out the making of Nike Chosen.
